Why Do A Home Based Internet Marketing Business?
Let's assume you're thinking about building a home based internet marketing business of some kind. The more conscious you can be - from the gitgo - about exactly "WHY" you'd like to do something, the better everything will work. Of the journalist's six questions, "Who, What, When, Where, How, and Why," the question "why" is the most important. Because the "WHY" is really the motivating force behind a choice or an action (or a news story). So the most basic question to begin with here is "Why?"
Why build a Home Based Internet Marketing Business?
Let's look at the question briefly, piece by piece: (Click on the links for a fuller discussion.) • Why bother with the question
"WHY?"
Because when you know the answer to the question "WHY?", you will be clarifying and locking into your purpose. To quote Sean D'Souza, "Once you know WHY you're doing something, everything else is just a matter of logistics."
[Answering "WHY?" is also a powerful tool in your arsenal of self-motivating techniques. More about this at a later date]. • Why
"Home Based"?
Because working at home is cost effective, comfortable, and you don't have to commute! You get to set your own hours, be your own boss, and do things in a way that will encourage your best work (hopefully). • Why use the
"Internet"?
Because it's fast, effective, cheap, and ideal for a home business. It's also fun! • Why do
"Marketing"?
That sounds a little dull. But it's actually the key to the whole thing. Because without knowing something about marketing, you won't be in business very long at all. Learn how to market effectively, and you can pretty much write your own ticket and go where you'd like. • Why
"Business"?
That, too, sounds a bit dull. But it helps to keep the focus crystal clear. The word "business" implies you're trying to make a profit. (You probably want that, and I do too!) And, the word "business" implies professional, organized, ethical behavior – which is a good thing for us to expect of ourselves. In a nutshell, that's "WHY" building a Home Based Internet Marketing Business could be a great idea for YOU.
Tip: I like to guide my thinking with the classic journalism questions of "Who, What, When, Where, How, and Why?"Asking the "Five Ws & an H" helps me to make sure I'm covering the whole story. It also helps me to see the big picture as well as the smaller chunks. It's simple, easy to remember, and it works.
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